Entrepreneur checking his business finances on his phone

Become the entrepreneur
you believe you can be

Gwin helps entrepreneurs learn business finance in simple, bite-sized lessons to build the financial skill and confidence to run successful businesses and unlock opportunities.

Note: The app is only available to download on this website

City of Cape Town award badge

Overall Business Ideas Winner of the #YouthStartCT Entrepreneurial Challenge 2026

Most Innovative Business Idea of the #YouthStartCT Entrepreneurial Challenge 2026

See video here

You can build.
You can deliver.
You can sell.

Now you need the skills to manage the finances of the business, but you don’t have time to learn or finance seems overwhelming

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Cash often runs tight at month end

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Relies on accountant to understand financials

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SARS and compliance feels overwhelming

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There isn’t a proper financial strategy in place for assets and funding

A mobile learning game for entrepreneurs to learn financial skills in just 5 minutes a day.

Gwin combines short financial lessons with practical business actions and regular check-ins to help you move from knowing what to do to actually doing it.

1

Learn

Learn an important financial concept.

2

Apply

Apply it to your own business.

3

Repeat

Build simple financial routines.

4

Progress

Track your progress and strengthen your business over time.

No complicated finance language.
No hours of studying.
Just the financial knowledge and actions that matter to your business.

Learn everything you need

Whether you’re trying to understand your cash flow, improve your financial routines, prepare for funding or simply feel more in control of your numbers, Gwin helps you know what to do next.

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Cash Flow

Money available now, expected in and expected out.

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Pricing and margin

What a job really costs and what it should sell for.

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Banking

Accounts and banking products

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Records

Keeping figures you can actually rely on each week.

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Compliance

Staying on top of obligations without the panic.

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Financial Management and more+

Preview of the Gwin app

Clear about what we are.
Honest about what we are not.

Gwin is

  • A simple, practical financial learning platform
  • A way to build small, consistent money habits in a guided way
  • A progress tracker for your financial capability
  • A tool to help you become more credible and funding ready over time

Gwin is not

  • A bookkeeping software or a replacement for your accountant
  • A course app full of theory
  • A lending or funding platform
  • Offering financial advice

People Love Gwin

See what people have to say about their experience with Gwin

“Very easy and fun platform. The content makes me think and helps me improve my business.”
Jodi Biggs - entrepreneur
“This was very helpful for my business and I learned so much about the app. I would definitely recommend it to anyone who needs help with their finances.”
Refilwe Yvette - entrepreneur
“With Gwin, ...is combining her Cape Flats roots, corporate finance expertise and passion for entrepreneurship into a mission that could help many small business owners build with greater confidence and certainty.”
Steve Ried - business coach and author
“Vital for all businesses!”
Rhys Erispe - entrepreneur

When entrepreneurs Gwin,
we all Win

One financially strong business impacts a family, its employees, a community and the economy.

Join many business owners using Gwin to become financially capable at reaching their dreams.

Get started